what does obo mean in sales

Are what does obo mean in sales you new to the world of sales and wondering what “obo” means? Or maybe you’ve heard the term tossed around in negotiations, but aren’t quite sure how it works. Don’t worry – you’re not alone! OBO is a common abbreviation used in sales, and understanding its meaning can be crucial for making successful deals. In this post, we’ll break down what obo means in sales and why it matters for your bottom line. So grab your pen and paper, and let’s get started!

What does obo mean in sales?

In sales, “obo” is often used as an abbreviation for “original order before shipment.” It’s an indicator that a customer has placed their order with the intention of receiving the product as soon as possible.

How to use obo in sales negotiations

If you’re in sales, then you’ve undoubtedly heard the term “obo.” Obo is short for “objective bidding,” and it’s a negotiation tactic that allows sellers to set a price that’s higher than the asking price, but below their maximum.

There are a few things to keep in mind when using obo: First, always be clear about what you’re willing to offer and why. Second, make sure your obo is realistic and achievable. And finally, be prepared to walk away if your opponent isn’t willing to come down on their offer.

Here are four tips for using obo in sales negotiations:

1. Establish Objectives Early On
When setting your objective, make sure it’s clear what you’re looking for and why it matters to you. This will help avoid any negative surprises later on and ensure that your opponent understands what they need to do in order to meet your demands.
2. Make Your Offer Reasonable
Don’t go overboard with your obo – remember that you’re trying to get the other party to lower their offers rather than increase them. Stick within reason, and be as specific as possible about what you’re offering.
3. Be Prepared To Walk Away If Necessary
If your opponent isn’t willing to come down on their offers, it might be time to move on – no one wants a deal that’s too far out of reach! However, be respectful of

Obo in business terms

What is an obo?

The term “obo” is a Japanese word that is typically used in business to describe an order or purchase that has been placed but not yet fulfilled. In sales, this term is often used to indicate a customer’s intention to buy goods or services, and can be used as a way to keep track of pending orders.


Hopefully, this article has enlightened you as to what the acronym “obo” means in sales and given you a few tips on how to use it effectively. Whether you are looking to close more deals or take your business to the next level, incorporating these three simple words into your vocabulary will help make all the difference. Thanks for reading!

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